START WITH A PLAN THAT EQUALS WEBSITE TRAFFIC
This article was written November 2009, it is as relevant today as it was for SEO yesteryear. It demonstrates our forward-thinking approach to SEO.
We start with a website plan that equal traffic. Our focus is simple content management websites that are search engine and search engine optimization friendly that clients can eventually self-manage.
RESEARCH WILL SAVE YOU MONEY IN THE SHORT & MEDIUM TERMS
We start the website development process – Search Engine Optimization Upwards – once we have a website, keyword and linking plan, only then will Search Engine Marketing People start building a website and graphic.
Believe us when we say that this strategy will save you money both now and in the future.
DESIGN COMES FROM YOUR SEO STRATEGY
Please forget about design until you have researched and chosen your keywords, key phrases, planned content and pages and developed your internal link strategy.
Do not worry, from the first moments your plan starts to take shape, ‘fuel charged’ theme and design ideas for your web pages will start to flow.
HOW MUCH WILL IT COST TO ACHIEVE TOP TEN SEARCH ENGINE RANKINGS
We always start with your chosen keywords and research both your sector and your competitors to tell you exactly how much it will cost to compete ‘head-to-head’, ‘toe-to-toe’, for top ten rankings on the search engines.
It is better you understand the costs before we start development and we plan according to your budget. That is a key reason why working with Search Engine Marketing People is the way forward – design is cheap and relatively easy, but getting a healthy Google PageRank and No.1 Google search engine rankings for keywords and key phrases that will actually convert to business can be more difficult, costly and is very time-consuming.
Professional website designers know the importance of striking web design and the role it plays in making a website successful, but often they forget to balance good design with all the relevant on-page factors that support good search engine optimization – good optimization equals better rankings and free website traffic.
Search Engine Marketing People can help!
Multilingual Search Marketing, Localised Web Presence & Customer Services
Contact SEMP today if you want to improve your Search Marketing ROI.